How To Write Fundraising Scripts That Boost Donations

Many make the mistake of just diving into a full monologue that covers everything from biography to policy. Instead, consider the most succinct way to describe yourself — see if you can do it in just a sentence or two.You’ll have plenty of time to talk more about yourself, later. Another way to prevent getting this page in the future is to use Privacy Pass. You may need to download version 2.0 now from the Chrome Web Store.

Events present the perfect opportunity to ask people for donations in person without expending the extra time and resources to meet with donors individually. Asking individuals for donations is one of the most common fundraising strategies used by nonprofits.

Introduce Yourself And Your Organization

A common refrain at CallTime.AI is that fundraising should be relational, rather than transactional. This is why a conversation guide is far more preferable than a script. Most of us can tell when you’re reading off a script, and it instantly feels impersonal and disconnected. Those are not the feelings you want someone to have before asking them to give you money. It’s important to stay present in the conversation, really listening to the person on the other side of the phone so you can offer a genuine response and let the conversation have a natural flow to it.

Statistically, a majority of people just won’t listen. But the donors that do listen and contribute almost always make up for the large number who say no. Political fundraising is not easy, and it is definitely not for the faint of heart. Some folks will be polite while others will shout or worse.

This pattern can be continued as many times as necessary and helps to provide a structure to each call, increasing the likelihood of a donation. Remember that there is a fine line between persistence and aggression, so be sure to gauge the response of the prospect after each ask. With so much happening on the Internet “Crowd funding” also known as “Crowd Sourcing” and “Group Sourcing” seems to be the new kid on the block. The use of “crowd funding” technique has wide-spread in recent years. We never have thought about pooling the resources we can get from friends, family and at times also from strangers. The crowd funding website makes easy for people to find supporters and get their message conveyed.

Asking For Donations In Person

It isn’t an app from Silicon Valley or a new product from a startup. CallTime.ai creates technology that improves the political fundraising process.

If your nonprofit has a specific “Cause Month,” use that time to amplify your fundraising efforts. Donation letters are most commonly used for formal fundraising appeals to companies, businesses, and foundations. Asking for donations over the phone still gives you the personal touch that comes with asking in person, but it’s easier and more cost effective than in-person meetings.

White Label Crowdfunding Software

This is the time to start building those relationships. A great political fundraising script should be concise and to the point.

Giving Tuesday is wildly successful and is one of the biggest fundraising days of the whole year. Giving Tuesday is a special day of fundraising that started in 2012. Asking for contributions in person can’t be used for every single donation appeal. Foundations form healthy relationships with nonprofits. Sometimes, a foundation will award a grant to a particular nonprofit, or a nonprofit can submit an annual grant request to receive grants. They might have limitations on the types of nonprofits that they donate to or have a cap on the amount that they give to charities each year. Many people enjoy giving for philanthropic reasons, but you still need to highlight what donating to your organization can do for the prospect.

Asking For Donations: The Nonprofits Guide

Also, the open-source software and even some white-labelled platforms offer licence based service that is of course time-bound. Whereas we are selling the white-labelled platforms at one time cost which means you pay only once when you purchase and you will own the platform for a lifetime. A lot of people mistake crowdfunding for means of raising money on… Check out our favorite online donation tools to take your fundraising even further. If you have an online donation form, register in every state you receive donations from.

Study the specific requirements for each state you fundraise in. Check out this article for tips to help you get more from your donors. Donors who have previously given to your organization will need to be spoken to differently than brand new prospects. If a volunteer or a donor is calling , consider having them give a brief history of your interactions with the organization so that the person on the other end of the line has a better idea of who they are.

Another flexibility with white labelled is that you are free to hire our developer to develop customized features which may not be the existing ones but you have ownership of your code to make such customizations. Like many call scripts, fundraising scripts can go a long way in helping you get across the information you need to share, while also helping ensure success. That’s why, when it comes to fundraising, scripts are crucial for ensuring that you stay on track and show the donors on the other end exactly what the value of their contribution is.

• They believe that when a great idea is well communicated to the masses it can yield speedy results, far and wide.
• With a bit of practice and a guiding hand, you can use call scripts to help boost donations and create valued relationships with the people who care about the causes you may be calling for.
• Now that you’ve established a rapport with your donor, they’ll be more open to hearing about your organization.
• Allowing the dialogue to flow between the two parties is vital for establishing a strong rapport with your donors.

Asking for donations on Facebook can be a quick and inexpensive way to reach a large crowd and directly point them to your online donation form. Nearly three-fourths of all nonprofit contributions are made by people who are drawn to particular causes, organizations, and missions. This step is particularly important for phone calls with prospects who have not yet given time or money to your organization. For people with significant giving capacity ($1k+) it’s okay not to make a direct ask on the first call.

Now that you’ve established a rapport with your donor, they’ll be more open to hearing about your organization. This is your chance to be a champion for your cause. Go into more detail about the work your nonprofit has done and what you plan to do in the future. You need to clearly explain your organization’s goals and how reaching those goals would impact the people you help. Here are eight cold calling tips to help you next time you ask for donations over the phone. If you’re talking with someone who has made a donation in the past, use that contribution as a way to introduce your donation appeal.

Use your available resources when requesting donations over the phone. On the one hand, you are having a conversation in real time with a donor or prospect. But on the other hand, you can’t see the person, read their body language, or establish a face-to-face connection with them. This is where the CallTime.AI tools can be helpful, because you can use their past giving history, or social media data, or previous logged calls/notes to explain what about them motivated you to call. Get answers to any questions you have about gift card fundraising during a 1-on-1 call. Buy gift cards from your favorite brands to use for your daily purchases.

Support At Every Step

As long as you’re being disciplined about follow up (which CallTime.AI makes easier) you can afford to have early conversations where all you’re doing is introducing yourself, and starting to build that relationship. Then, record notes, and be sure to reference your prior conversations in future calls, building on the relationship, before making the ask on a subsequent call. Dummies has always stood for taking on complex concepts and making them easy to understand. Dummies helps everyone be more knowledgeable and confident in applying what they know. Whether it’s to pass that big test, qualify for that big promotion or even master that cooking technique; people who rely on dummies, rely on it to learn the critical skills and relevant information necessary for success. Are you planning to set up your own Crowdfunding platform for Equity fundraisers?

Reward Crowdfunding

Everyone would be a fundraiser if getting money from strangers was easy. Dialing for dollars is the most widespread and trusted way to raise money in politics. It is one of the few great equalizers in the political process because everyone does it. Whether you are a national chairman, incumbent senator, chief of staff, or an intern, fundraising phone calls are an absolute necessity at every level.